Increase Web Traffic in 3 Easy Steps (Part 3)
Step 3. Use social networking toolsImproving search results and generating site traffic relies on links and connections from around the web. One of the best ways of spreading the word is through online social networking. Sites like LinkedIn and Facebook can connect you with thousands of prospective contacts and referrers. Messaging tools like Twitter provide a forum for sending quick updates and sharing links with thousands of “followers”.The instantaneous nature of these online tools makes it easy for website owners to draw visitors and keep them coming back. Each new blog post or site update can be communicated quickly to thousands of fans with a few keystrokes. In fact, several Facebook apps, like My Blogs will automatically post new blog entries to a Facebook profile. With millions using these tools, they are critical for improving search results and web traffic.Twitter can be another valuable asset. Twitter messages - called Tweets - support live hyperlinks. That gives website owners the opportunity to quickly alert followers to updated site content and new blog posts and drive them directly to the new content. Not surprisingly, multiple Facebook apps allow Tweets to be posted on a profile page – almost instantaneously.Social networking tools create an interconnected alert system that is fast, easy and inexpensive (free). Website owners can use this system to communicate new content and expand their reach. By cross-pollinating messages among the various tools, website owners can create a robust mechanism for generating new and loyal traffic.